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Copenhagen Raised the Bar on Sustainability—How Are Brands Responding?

Copenhagen Fashion Week has emerged as a leader in sustainability, pushing the fashion industry to adopt more eco-friendly practices. The event’s sustainability requirements include criteria like reducing waste, using sustainable materials, and transparent supply chains. These standards have forced brands to reassess their practices and innovate to meet the new demands. While some labels have successfully adapted, others are struggling to balance sustainability with the fast-paced nature of fashion, revealing a tension between environmental responsibility and industry norms.

 
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