In addition to being the world's largest market for clothing and footwear sales, China has been the world's top producer and exporter of clothing for more than ten years. More than 8 million people were employed by 170,000 clothing enterprises in China as of 2021.
Chinese brands, ranging from large enterprises to freelance designers, are experiencing growth both domestically and internationally. Growing e-commerce, local customers' evolving tastes, and firms' need to go global are what are propelling China's fashion industry's growth. We discuss the latest developments in the fashion industry with insiders and a Chinese designer in this episode of the podcast. We examine how a young fashion designer might establish a brand and discover whether the Chinese fashion business may have a greater influence on your life than you may have realized. /BGNES