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Nativa launches sustainable cashmere programme

Nativa, part of the Chargeurs Group and a developer of fully traceable, sustainable merino wool, has announced the launch of blockchain-driven, sustainable cashmere fibre.

The ethically sourced, ‘direct from the farm’, cashmere is produced by nomadic tribes in small, family-run farms in Mongolia, with brands that use it, able to trace the fibre via a customisable platform that tracks and logs the entire journey.

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