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New-U, a boutique in Norwich, promotes youth sustainable fashion

In an effort to cut down on trash, a priest in Norwich is urging young people to appreciate vintage clothing.

Rev. Heather Cracknell is urging people to support Norwich's store New-U by replacing fast fashion with gently used clothing, reported Norwich Evening News. 

The store provides interview attire and work placements for young people in addition to used clothing sales.  

Rev. Cracknell claims that a lot of young people would rather get rid of their old clothing than buy used or pass them on. 

Many young people don't really feel like they can do something about climate change, the speaker said.

For me, it's crucial to try and introduce young people to the concept of pre-loved goods.

"While some 16 to 19-year-olds do come through our doors, the bulk of our clients are older."

Sue Buffin started New-U based on a project she managed for the Prince's Trust.

Later on, in 2018, it started operating on its own.

Customers bring in their clothing to exchange for points, which may be used to pay half price for anything in the store. The shop runs on this point system.

"We have fast fashion clothes that are donated, and they go into a £1 monthly sale," Ms. Buffin stated.

"What sets us apart from a conventional charity store is that everybody who donates to New-U will get something worthwhile in return.

"We make sure nothing is wasted."

New-U's primary goals include helping jobless youth find work or training in addition to advocating for sustainable fashion.

It's thought that this business is the only clothing exchange in the United Kingdom. | BGNES 

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