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Phillip Lim’s 20-Year Evolution: Staying Real in Fashion

Celebrating the 20th anniversary of his brand, 3.1 Phillip Lim, the designer reflects on his journey with humility, unsure if he's "made it" despite numerous accolades like CFDA awards and dressing Michelle Obama. Lim, along with his business partner Wen Zhou, has built the brand with a focus on creating wearable, timeless pieces that blend practicality with chic design, writes Bazaar.

Known for "classic with a twist" aesthetics, Lim’s collections prioritize the needs of real women, offering both sophistication and versatility. The brand’s success extends beyond clothing, with iconic accessories like the Pashli bag. Lim's immigrant background and strong partnership with Zhou have driven their resilience and authenticity in the competitive fashion world.

Lim has also become a social advocate, particularly for the Stop Asian Hate movement, weaving activism into the brand's DNA. As 3.1 Phillip Lim enters its third decade, Lim focuses on evolving with joy and curiosity, keeping his designs relevant and real.

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