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The Influence of Sustainable Fashion on Luxury Brands

Luxury fashion brands are increasingly embracing sustainability, recognizing that environmental responsibility can coexist with exclusivity and high-quality craftsmanship. This shift is driven by consumer demand for ethical luxury and the growing importance of brand reputation. By incorporating sustainable practices, such as using organic materials, minimizing waste, and ensuring fair labor conditions, luxury brands are redefining what it means to be a leader in fashion. This trend is not only elevating the standards of luxury but also setting a new benchmark for the entire industry.

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